560 Chapter 20 The Quest for Sustainable Development
EXAMPLE
20.3
Happiness Economics: Does Money Buy
Happiness?
In recent years economists and psychologists have become interested in what
had become known as the economics of happiness. What is that makes people
happy and what role does income play?
A psychologist and an economist (Kahneman and Deaton, 2010) analyzed the
responses of more than 450,000 U.S. residents surveyed in 2008 and 2009 to
several questions about their subjective well-being. Their results suggest a rather
complex answer to this question, suggesting that it depends on how well-being is
measured.
The authors defined two rather different subjective measures of well-being.
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One measure, labeled “Emotional Well-Being,” refers to the emotional
quality of an individual’s everyday experience—the frequency and intensity
of experiences of joy, fascination, anxiety, sadness, anger, and affection
that make one’s life pleasant or unpleasant. In this study emotional
well-being is captured by two variables. The first, which deals with aspects
of positive well-being, sums three binary (1 or 0) variables measuring
self-reported happiness, enjoyment, and frequent smiling and laughter. The
second, capturing a “blue effect,” takes the average of two binary
variables, measuring stress and worry. All questions asked the respondent
to respond relative to his/her experience the previous day.
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The second measure, which the authors label “Life Evaluation,” is based
upon Cantril’s Self-Anchoring Scale, which has the respondent rate his or
her current life on a ladder scale in which 0 is “the worst possible life for
you” and 10 is “the best possible life for you.” Unlike the previous measure
that focuses on a snapshot of feelings at a specific point in time, this
question is a more overarching measure of well-being.
Before getting to the statistical results of how income affects these measures
of well-being, consider some comparative observations revealed by these data.
The authors found that most people were quite happy and satisfied with their
lives. These results indicate that the U.S. population ranks high on the Life
Evaluation Index (ninth after the Scandinavian countries, Canada, The Netherlands,
Switzerland, and New Zealand), and also does well in terms of happiness (5th),
smiling (33rd), and enjoyment (10th), but much less well on worry (89th from least
worried), sadness (69th from least sad), and anger (75th). Americans report very
high levels of stress (5th among 151 countries).
In terms of income, the present study finds that “a lack of money brings both
emotional misery and low life evaluation. . . . Beyond <$75,000 in the contempo-
rary United States, however, higher income is neither the road to experienced
happiness nor the road to the relief of unhappiness or stress, although higher
income continues to improve individuals’ life evaluations” (p. 16491).
Sources
: Luigino Bruni and Pier Luigi Porta.
Economics and Happiness: Framing the Analysis
(Oxford/New York: Oxford University Press, 2005). Daniel Kahneman and Angus Deaton. “High Income
Improves Evaluation of Life But Not Emotional Well-being,”
Proceedings of the National Academy of
Sciences
Vol. 107, No. 38 (2010): 16489–16493.