
Chapter 7: Other aspects of capital investment appraisal
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The optimal gearing level varies between companies, depending on their
profitability. A very profitable company can take on higher gearing because the
marginal costs of financial distress will not become significant until the gearing level
is very high.
For a company with low profitability, the situation is different. These companies
provide low returns to their shareholders, and increasing the gearing level by
borrowing more would increase the risks of bankruptcy and the cost of borrowing.
Companies with low profits will therefore try to avoid additional borrowing, and
they will also be reluctant to incur the costs of making new equity issues. To finance
an investment, they will therefore rely on retained profits. They might even decide
against investing in a capital project with a positive NPV unless they can finance it
with funds from retained profits.
Static trade-off theory summarised
Static trade-off theory therefore states that:
Companies have an optimal level of gearing.
In choosing the method of financing for a new investment, they will try to
maintain or achieve the optimal gearing level.
The optimal gearing level is higher for companies with high profits than
companies with low profits.
This means that there is a positive correlation between profitability and gearing
level.
1.3 Pecking order theory
Pecking order theory takes a different view of gearing and methods of financing
new investments. It was put forward by Myers in 1984 as a challenge to static trade-
off theory.
This theory states that companies show preferences for the source of finance that
they use. There is an order of preference or ‘pecking order’.
1st. The source of finance that is preferred most is retained earnings.
2nd. Debt capital is the source of finance second in the order of preference.
3rd. New equity capital (an issue of new shares) is the least preferred source of
finance for investment.
This means that if a company has an opportunity to invest in a capital project with a
positive NPV, it will prefer to fund the project from retained profits. If it is unable to
do this, it will look for debt capital to finance the investment. Only if retained profits
and debt capital are unavailable (because cash flows are weak and profitability is
low) will the company consider a new issue of shares.
Companies are likely to choose a long-term dividend policy that will allow them to
finance future investments largely through retained earnings.
The reasons for the pecking order of preferences for sources of finance can be
explained by practical considerations.