Связи с общественностью (PR)
Академическая и специальная литература
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Aronson Merry,Spetner Don , and Carol Ames. The Public Relations Writer’s Handbook
(на англ. яз) Copyright 2007 by Merry Aronson, Don Spetner, and Carol Ames. All rights reserved.
Published by Jossey-Bass.
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Credits are on page 350.
Library of Congress Cataloging-in-Publication Data
Aronson, Merry.
The public relations writer’s handbook : the ditigal age /Merry Aronson,
Don Spetner, Carol Ames. —2nd ed.
p. cm.
Includes bibliographical references and index.
ISBN-13: 978-0-7879-8631-5 (cloth)
1. Public relations.
2. Public relations—Authorship.
3. Publicity.
I. Spetner, Don. II. Ames, Carol. III. Title.
HM
263.A7864 2007
659.2—dc22
2006101785
Printed in the United States of America
first edition
HB Printing 10 9 8 7 6 5 4 3 2 1
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