
simple as a defensive reflex or as complicated as a sequence of
movements. Classical conditioning or
associative learning, takes
place when we learn to associate a previously neutral stimulus
with one that naturally produces a reflexive response. Eventually,
we respond to the “neutral” stimulus even when the stimulus
that was originally responsible for the reflex is no longer there.
This type of conditioning was discovered by Russian physiolo-
gist, Ivan Pavlov, who was studying salivation in dogs as part of
his Nobel Prize–winning research on digestion. He discovered
that the dogs he was using for research would salivate at the
sight of food or even at his appearance in the room. Through
experimentation, he learned that if he rang a bell each time
before he fed the dogs, they would eventually learn to salivate
in response to the bell, even in the absence of food.
Instrumental conditioning is a type of learning that occurs
when we learn to associate either a reinforcer or a punisher with
a particular response or behavior. This is the type of learning
that occurs in a Skinner box when a rat learns to press a lever
for food or to avoid a negative stimulus such as an electrical
shock. The Skinner box was invented by American psychologist
B. F. Skinner. Skinner used the box extensively to explore the
principles of instrumental conditioning. He found out, for
example, that varying the number of times a rat had to press a
lever to get a food pellet would affect the rate at which the rat
pressed the lever. Skinner believed, correctly, that instrumental
conditioning, also called operant learning, would work with
people as well. People, too, will increase behaviors for which
they receive positive consequences and decrease behaviors
for which they receive negative consequences. Skinner invented
programmed instruction, in which the learner gets step-by-step
feedback on the material he or she is learning.
Motor Learning
Motor learning is the learning of skilled movements, such as
knitting, typing, playing a piano, riding a bicycle, or dancing.
Although we make these movements slowly and deliberately
when we first learn them, they become automatic after we’ve
89
CH.YBW.Ner.C06.Final.q 11/30/04 12:21 PM Page 89