
Paper P2: Corporate Reporting (International)
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Corporate social responsibility
Corporate social responsibility: the issues
Reporting requirements
Voluntary CSR reporting
1 Corporate social responsibility
1.1 Corporate social responsibility: the issues
Corporate social responsibility (CSR) is a term for the responsibility that a
company should have towards society and the environment in which it operates.
Another important term is sustainability. The concept of sustainability is that
organisations and individuals should meet their own needs today without
compromising the needs of future generations. It requires organisations and
individuals to preserve the environment and society at large.
Historically, companies have considered themselves responsible to their
shareholders by generating dividends and capital growth on their investment. More
recently, companies have been criticised for striving to maximise profits at the cost
of the environment, through underpaying its workforce or by abusing its power
over its smaller suppliers to negotiate prices and terms.
There is now a widely-accepted view that companies should be answerable to a
wider range of ‘stakeholders’ who are taking an increasing interest in their
activities. They are interested in the good and bad aspects of a company’s
operations – its products and services, its impact on the environment and local
communities and how it treats and develops its workforce.
Many large companies now accept (possibly for commercial reasons) that their
responsibilities extend beyond their shareholders to other stakeholders – their
employees, the government, the local community and society in general. Initiatives
include sourcing goods from deprived countries at fair prices, campaigns to
promote re-cycling of materials, job-sharing and flexi-time working to improve
working opportunities and conditions for employees.
The practice of CSR increases the transparency and accountability of an
organisation. Transparency is important as stakeholders want to know about an
organisation’s activities. (They want to ‘see into’ an entity, to understand what it is
doing and which strategic directions it is taking.) For example, if a local community
believe that a company is dumping waste in the local area, then it will be important
to understand what is actually happening. Likewise, the company needs to accept
that it is accountable for its actions. Stakeholders believe that they have a right to
know whether a company is acting in the best interests of society and the
environment and wish to understand what the company is doing to remedy any
faults.