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Paper P1: Governance, risk and ethics
236 © Emile Woolf Publishing Limited
Governments
For governments, companies are a source of economic wealth for the country. They
create additional economic activity which creates extra wealth, and they provide
employment and tax revenues for the government.
A risk for government is that major companies will decide to invest in a different
country, or move its operations from one country to another.
For example, manufacturing companies in the European Union have been faced
with the risk of low-cost competition from suppliers in the Far East, where labour
costs in some countries are much lower than in Europe. To overcome this threat,
companies might consider relocating their manufacturing operations to the Far East.
The strategic threat to these companies has an obvious impact on the governments
of European Union countries, because the economies of those countries would be
affected by a loss of manufacturing businesses.
Customers
Some risks facing companies also have an impact on their customers.
A company might face operational risks from human error or system breakdown
in its operations. Errors and delays in providing goods and services have an
impact on business customers. For example, if a company is late in supplying a
key component to a business customer, the customer will be late in supplying its
own customers. Errors and delays work their way through the entire supply
chain.
Product safety risks for a company are also a risk for customers who use them.
For example, manufacturers of foods products, drink products and medicines
and drugs need to consider the potential risk to customers from weaknesses in
their own safety controls.
Business partners
There are risks in joint ventures for all the joint venture partners. A company in a
joint venture might try to dominate decision-making in order to reduce the risk that
the joint venture will not operate in the way that they want it to.
However, by reducing its exposures to risk in a joint venture, a company will affect
the risks for the other joint venture partners.
Risks in partnerships can be controlled for all the partners – to some extent – by
clear terms in the contract agreement between the partners, and by monitoring
performance of the partnership.
A UK public company (with several joint ventures in other countries) has
commented on joint venture governance and partnerships as follows: ‘As we
continue to enter into new partnerships and grow existing joint ventures, the risk
inherent in managing these partnerships increases. It is more difficult to guarantee
the achievement of joint goals and we rely on partners’ reputations. We choose
partners with good reputations and set out joint goals and clear contractual