Long before a politician opens his mouth to speak in public, his
words have been filtered through a team of public relations
experts, communications consultants, and campaign assistants. When
did politicians speeches stop being their own? And who are these
professional communicators who fine-tune messages to suit the
demands of electoral strategy? In The Professionalization of
Political Communication, renowned contributors explore the effect
of such consciously manipulated discourse on European politics; the
resulting volume is essential for anyone interested in the changing
political dialect.