CHAPTER 21 ORGANISATIONAL CONTROL AND POWER
One of his immediate problems was to fill the
South and Midlands Area manager vacancy. There
were others, however; the plant had developed an
intermittent defect which slowed production and
meant that many deliveries were late. Several cus-
tomers, notably Bucks Electrical Cables, were
protesting vigorously. Furthermore, the sales direc-
tor wanted two major reports. Each, Turner thought,
would take at least a week of his time and severely
tax his ability to produce new ideas and construc-
tive proposals as well as his ability to write lucidly
and elegantly. Yet he could not delay their produc-
tion, or make anything less than a first-rate job of
them, for fear of beginning his new appointment by
disappointing the sales director.
DELEGATION OF DUTIES
Turner decided that he would ask Ferris to come to
London for a few days. Apart from enabling him to
obtain Ferris’s views on the problems he faced, it
would give him the opportunity to try to smooth
out any resentment at his promotion.
Much to Turner’s gratification, Ferris was extremely
helpful. He made short work of Turner’s reports. He
was an abundant producer of ideas, and soon
sketched out what seemed to Turner an eminently
satisfactory set of proposals for both reports. He then
offered to draft the reports for Turner, and dictated
both during one afternoon. Turner, who normally
made several laborious pencil drafts before attempt-
ing to finalise a report, was astonished at Ferris’s
facility. The drafts seemed to him quite perfect, and
he signed them and sent them to the sales director.
Ferris next offered to go to ‘pacify’ Bucks
Electrical Cables. Turner demurred saying it was his
duty to deal personally with this problem, but Ferris
insisted that Turner was too busy with managerial
problems to spare the time. Turner was secretly
relieved at not having to deal with these awkward
customers. Ferris later telephoned to say that he had
just taken three Bucks Electrical directors to lunch
and they had all parted the best of friends.
Finally, Ferris put forward an idea about the area
manager vacancy. He, Ferris, would take over the
South and Midlands Area and his senior representa-
tive in the north, Palmer, could be promoted
Northern and Scottish Area manager. Turner was
strongly attracted by the prospect of having Ferris’s
services ‘on tap’ in London, and readily agreed to
this proposal.
Ferris tackled his new job as South and Midlands
Area manager with characteristic vigour and sales
were soon moving upwards – indeed, the produc-
tion people had to make Herculean efforts to
squeeze out the additional product needed to cope
with the increased orders. He found time, however,
to give substantial personal help to Turner, and
Turner came increasingly to rely on him. Whenever
he had a problem to solve, a decision to make, or a
report to write, he consulted Ferris. Normally it was
Ferris who supplied the solution, suggested the de-
cision to be adopted, or wrote the report.
Turner often felt guilty about the extent to which
he relied on Ferris and sometimes apologised to him
for ‘leaning’ so much on him. Ferris, however, had a
soothing answer. This, he explained, was the normal
process of delegation. It would be quite wrong for
Turner to be continually involved in detail prob-
lems; his function was to formulate the problems
and leave his subordinates to solve them. Gradually,
Turner came to accept the idea that his relationship
with Ferris was no more than sound management;
he even began to boast to his manager friends about
the ‘delegation’ that he practised and the trouble-
free life he led.
THE NEW PLANT AND THE REORGANISATION
Thus, as the start-up of the new plant became immi-
nent, Turner had a plan ready – Ferris’s plan. Several
new representatives had been recruited and Britain
was to be divided into four sales areas – South,
Midlands, North and Scotland. Ferris would continue
to look after the South and Palmer the North; a
nominee of Ferris, Murdoch, would manage
Scotland; the Midlands Area was to be managed by
Blackham, who was an older, senior representative
recently transferred to Electrical Insulation Sales
from another department. A new two-man technical
service section was to be formed at the London office
to service customers throughout Britain; and an
additional export representative was to be engaged
to participate in a drive for more overseas sales.
Ferris took on a wide range of new responsibilities
through the reorganisation. Apart from managing
the southern area and continuing to give personal
assistance to Turner, he had persuaded Turner that
he should in future service the ‘house accounts’. He
would also ‘keep an eye on exports’, and would
accompany the export representatives on flying
visits overseas when agents needed gingering up. It
had been Ferris’s idea that a technical service section
should be formed and it was natural that he should
direct its work. To free him from too much detailed
work in managing the southern area, he was given
an extra senior representative. The new organisation
was therefore in practice as shown in Figure 21.11.
This organisation was not shown on the pub-
lished charts, since both Turner and Ferris agreed
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